Rest of World Brand Performance Insights

Rest of World Brand Performance Insights 24.6K Total Top 5 Flights 85.9% of Market -12.0% Avg MoM Change Mild Decline -3.9% Avg YoY Change Mixed Performance Cessna Market Leader 23.85% Share Cessna Best YoY Performer +11.28%

Mildest MoM Pullback ROW Top 5 brands posted the mildest MoM declines globally, averaging -12.0% — far less severe than NA (-24.0%) or EU (-29.8%). Embraer was the most resilient at -7.27%, followed by Cessna -8.83%. The relatively flat ROW seasonality buffers brand performance against the post-Easter normalization affecting Northern Hemisphere markets.

Cessna Narrowly Leads Cessna leads ROW with 23.85% share, narrowly ahead of Bombardier at 23.21%. The Citation Mustang (35.73%), Citation M2 (32.59%), and Citation Excel/XLS/XLS+ (31.68%) form a balanced light-jet portfolio. Cessna posted the strongest YoY at +11.28%, the only ROW Top 5 brand with double-digit YoY growth.

Bombardier Long-Range Mix Bombardier holds 23.21% ROW market share. The Challenger 600 Series (54.32%), Learjet 40/45 Series (24.18%), and Global 6000 (21.51%) are preferred for their range and versatility on intercontinental routes from hub cities like Dubai and Sao Paulo. -18.59% MoM and -13.45% YoY reflect softness in long-range mission demand.

Gulfstream Long-Range Demand Gulfstream holds 14.56% market share in ROW, ranking fourth. The G550 leads (37.20%) followed by G450 (32.63%) and G650ER (30.17%). This large-cabin focus reflects intercontinental demand from Middle East and Asia-Pacific markets, with -13.42% MoM and -9.50% YoY tracking the global Long-haul softness.

Top 5 Brand Market Share Distribution Cessna 23.85% Bombardier 23.21% Embraer 16.25% Gulfstream 14.56% Hawker-Beech 8.06% Top 3 Models by Flight Volume Rank Model Brand Flights Brand Share #1 Challenger 600 Series Bombardier

1,811 54.32% #2 Phenom 300 Embraer 1,703 39.64% #3 Legacy 600 Series Embraer 1,504 35.01%