North America Brand Performance Insights

North America Brand Performance Insights 183K Total Top 5 Flights 90.9% of Market -9.3% Avg MoM Change Seasonal Decline -1.1% Avg YoY Change Slight Decline Cessna Market Leader 37.32% Share Embraer YoY Growth Leader +5.41%

Cessna Dominance Cessna maintains market leadership with 37.32% share. The Citation Latitude and Excel/XLS+ models each account for ~38% of brand flights, showing balanced portfolio performance. Despite -11.33% MoM decline, the brand shows -2.88% YoY change reflecting seasonal winter patterns.

Embraer's Growth Story Embraer leads YoY growth at +5.41%. The Phenom 300 dominates with 77.10% of brand share, an exceptionally concentrated portfolio. This light jet's popularity reflects strong demand in the owner-flown and charter segments.

Bombardier's Challenger Focus The Challenger 300 Series accounts for 60.07% of Bombardier flights, the highest single-model concentration among Top 5 brands. With -2.28% YoY change, this super-midsize segment maintains stable demand for corporate fleet operations.

Gulfstream Portfolio Balance Gulfstream shows the most balanced Top 3 model distribution (34%/33%/33%), indicating diversified demand across its range from the midsize G280 to the large-cabin G550 and G450. YoY growth of +1.84% reflects stable luxury segment demand.

Top 5 Brand Market Share Distribution Cessna 37.32% Bombardier 21.99% Embraer 13.46% Gulfstream 11.65% Hawker-Beech 6.45% Top 3 Models by Flight Volume Rank Model Brand Flights Brand Share #1 Phenom 300 Embraer 17,421 77.10%

#2 Challenger 300 Series Bombardier 17,311 60.07% #3 Citation Latitude Cessna 13,357 38.87%