Rest of World Brand Performance Insights

Rest of World Brand Performance Insights 16.6K Total Top 5 Flights 84.8% of Market -34.6% Avg MoM Change Sharp Decline -20.6% Avg YoY Change Significant Decline Bombardier Market Leader 27.79% Share Cessna Least MoM Decline

-20.13% Severe MoM Contraction All ROW Top 5 brands experienced steep MoM declines averaging -34.6%. Cessna saw the sharpest drop at -45.14%, followed by Embraer at -45.81%. This reflects both seasonal February slowdown and reduced activity across emerging markets including Middle East, Latin America, and Asia-Pacific.

Bombardier Leads ROW Unlike NA and Europe where Cessna dominates, Bombardier leads ROW with 27.79% market share. The Challenger 600 Series (47.13%) and Global 6000 (29.28%) are preferred for their range and versatility essential for intercontinental routes from hub cities like Dubai and Sao Paulo.

Gulfstream Third Position Gulfstream holds 17.57% market share in ROW, ranking third. The G550 leads (40.93%) followed by G650ER (35.19%) and G450 (23.88%). This large-cabin focus reflects intercontinental demand from Middle East and Asia-Pacific markets requiring ultra-long-range capability.

YoY Decline Across Board ROW shows -20.6% average YoY decline in February, with all brands contracting. Embraer experienced the steepest YoY decline at -31.05%, while Gulfstream showed the most resilience at -5.92%. The uniform downturn reflects broader emerging market softening compared to February 2025.

Top 5 Brand Market Share Distribution Bombardier 27.79% Cessna 18.61% Gulfstream 17.57% Embraer 13.82% Dassault 7.03% Top 3 Models by Flight Volume Rank Model Brand Flights Brand Share #1 Challenger 600 Series Bombardier 1,265

47.13% #2 Phenom 300 Embraer 1,014 41.63% #3 Legacy 600 Series Embraer 969 39.78%